WHO ARE WE?
Our mission is to be the most economical, ecological and efficient solution to change the lives of people who die due to cooking with smoke.
WHAT WE DO?
We address a global health issue through the production and distribution of The Glatt Stove a high-resistance portable stove which runs on an ecological fuel, which is for exclusive use of The Glatt Stove, also distributed by our company Glatt Stove.
HOW WE DO IT?
We look for the best distribution channels so The Glatt Stove can reach our target market: people who, still today, cook with firewood and are dying because of it. However, as it is a multi-segment product, we also reach other audiences with different needs.
WHERE ARE WE GOING?
Our vision is to change the lives and way of cooking of 3 billion people.
WHAT DOES IT MEAN TO BE A “B CORPORATION”?
We started as an entrepreneurship project and we have become a certified B Corp, with the aim of combining the commercial aspect with the solution to social and environmental problems. Aspiring to be the best company FOR the world and not just in the world.
B Companies are leaders of the new economic forces, inspiring many to join them.
The purpose of B Corporations lasts over time, as it is protected by law.
Certification is a continuous improvement tool that enables B Corporations to increase their positive impact permanently.
B Corporations are tremendously attractive to impact investors, a new investor’s class which invests in profitable companies, those with high social and environmental impact.
Access to New Customers
B Corporations are integrated into the chain value of large companies and are also commercially associated with other B Corporations.
B Corporations attract talented professionals seeking jobs in companies with a purpose.
B Corporations are strongly positioned in media, mass events, forums and seminars.
B Corporations obtain multiple savings benefits granted by B Lab and B system, such as pro bono consulting and software discounts, among others.
We have the Clean Industry certification, awarded by PROFEPA, for successfully meeting the legal requirements concerning the environment.
WE HAVE A CREATIVE AND STIRRING ADN
1. Continuous crowdsourcing
All the projects we work on are based on generating cooperative processes where all the involved contribute as subject matter experts to cover all its edges to obtain the best results based on the stated objective. In our journey, we are always open for constructive criticism to constantly improve our projects.
2. Fun and elastic attitude
We keep a flexible and adaptable attitude towards the circumstances and challenges that might come about as a team and as a company facing them positively with the intention of making our job fun. Our elastic attitude allows us to extend our response capacity to where it is needed to cover a specific need and those of our allies, customers, and suppliers in terms of the solutions we offer.
3. Slingshot effect
We work under this principle, if we stretch the elastic with little strength then the distance that the object launched travels is short. On the other hand, if we stretch the elastic with the maximum strength possible, taking it to the limit, the distance that the object travels is exponential. When we think in starting a project, we do it considering the effect of the slingshot as our spearhead.
4. Passionate for people
When we think in offering a solution to a specific problematic we do it considering that it has a real impact on people solving a specific situation that can help them improve their life conditions or their life quality. We are passionate imagining that what we do has the primordial end of generating a change in a person with a name and a last name.
5. The right to aesthetic
The Glatt stove was conceived from the beginning as a product of good design, that is why we take care of every detail regarding the outer appearance of everything we do, of every brand application so it always keeps an aesthetic design. We are convinced that every single one of our customers, no matter their socioeconomic status have the right to have in their hands a product that looks “pretty”.
6. Oriented to efficient solutions
We are focused in offering solutions that solve problems that affect people’s health and wellbeing, not on selling products. We are always looking for the simplest and most efficient way to do and solve things without complications avoiding reworking or reprocessing taking care that what we offer its viable in its execution or its implementation.
7. Autonomy and speed to act
Acting on their own is one of the principal professional commitments that every member of Glatt Stove has. Keeping a proactive disposition to solve things in timely manner allowing for pertinent decision making for processes to flow properly. Additional to the autonomy there is the capacity to respond with speed/readiness to the needs that might come up to solve things in an efficient way.
8. Exponential Focus
It is not about start being big but to think big to reach the place we wish. We take decisions based on a high impact focus of great reach. We are convinced that growth that comes in big scale, vertiginously and in gigantic steps is the only one that allows incredible and unthinkable things with an exponential result.
9. Sexy Speech
Everything we communicate in Glatt Stove, written, oral, graphic or audiovisual must be attractive, inspirational, motivational with the end to conquer who reads us, sees us or listens to us. Every time we talk about the brand we do it with the conviction to “infatuate” that who we address to win more than a customer; a fan that follows us loyally throughout time.
10. Planetary Vision
We have the vision for our solutions to reach every corner of the planet where needed acting always with a social and environmental commitment that reflects in a benefit for people and the environment. Specifically, through the Glatt stove we look to solve a problem that affects millions of people in the world and we do it caring for it and respecting it.